Elton John Opticians

BRIEF

Create a visual identity for a famous person.

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SOLUTION

Creating a visual identity for Elton John as an Opticians. The overall identity is inspired by Elton John’s flamboyant style and iconic eyewear. From the colour palette to the details within the identity, the overall design creates a high end and luxury feel to the Opticians whilst reflecting the personality of Elton John and what he is known for. The Opticians is designed to be an experience which is over the top and indulgent.